Product Releases

We’re always striving to meet our user’s needs, by launching numerous innovative product features and updates shaped by your feedback and our knowledge. Below, we share with you some of our Zemanta platform information, together with helpful resources highlighting our updates and releases to help you superpower your programmatic advertising strategies.

A new addition to our Media Sources is LoopMe

We are happy to announce that we have released a new media source, LoopMe! LoopMe offers a large scale of quality supply with access to 50K+ app bundles and sites and a reach of 2.6B monthly active...

Work Faster with Default Settings

Campaign setup processes are pretty straightforward within the Zemanta dashboard once you are going through them daily. Sometimes there can be a lot of repetitive tasks. We now offer tools within...

New Targeting options are now available

We have expanded our targeting offerings within the Zemanta dashboard. We are aware of how important it is for our clients to use advanced targeting capabilities to improve advertising performance...

New Engagement Tracking is now available

Zemanta dashboard has an exciting update. We have completely redesigned our conversion tracking pipeline. We call it Engagement Tracking! Zemanta users can notice three new sections in the Zemanta...

A new addition to our Media Sources is Amazon UAM

We are happy to announce that we have released a new media source, Amazon UAM! Ads, served within its network, have high purchase intent, better targeting, and therefore higher engagement rates....

Checkbox to skip validation of the tracker is available

When adding third-party click and impression tracking parameters into creatives, reachability checks might sometimes fail due to validation servers being blocked. If Zemanta users are going to...

“I am continually impressed with Zemanta as they listen to users’ needs and regularly add intuitive, useful features to the platform. This helps my team save time running effective campaigns that yield results. Zemanta is one of the top performance-oriented programmatic platforms to be highly considered!”

– Sankara Narayanan · Operations Manager, KBR Digital NZ