by Bostjan Spetic | Mar 24, 2016
Content marketing is a hot topic at conferences and in boardrooms across the country. Over 88% of B2B marketers have adopted content marketing and over 70% are creating more content year over year. As brands continue to invest in the creation process, quality content...
by Andraz Tor | Mar 23, 2016
At Zemanta we’re excited that today the IAB has released the updated standard for trafficking native ads. We are proud to have helped refine The Dynamic Native Ads API 1.1 along with numerous other industry players. “The new standard brings order into the chaos...
by Bostjan Spetic | Mar 18, 2016
In 2016 more people are connecting to the Internet from their mobile devices than desktops. With this trend increasing more and more businesses are rushing to create and publish mobile-friendly content. Latest estimates show that there are four mobile devices for...
by Bostjan Spetic | Mar 15, 2016
Guest post by Sharon Tanton, Creative Director at Valuable Content, a content marketing agency and co-author of Valuable Content Marketing – How to Make Quality Content the Key to your Business Success. In the stampede to join the content rush, there’s a danger...
by Bostjan Spetic | Mar 10, 2016
Guest post by Sharon Tanton, Creative Director at Valuable Content, a content marketing agency and co-author of Valuable Content Marketing – How to Make Quality Content the Key to your Business Success. Sure, you know about content marketing—but do you really...
by Bostjan Spetic | Mar 1, 2016
We built Zemanta to serve people at every level of an organization. From CEOs who want to understand the customer journey to content creators eager to learn which articles resonate with their audience. One key user of the Zemanta platform is the campaign manager who...
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